Watch out Axe and Dove. There’s a new Man on the block. Duke Cannon. A new brand and philosophy that launched today to challenge the emasculation of men and provide an antidote to the ‘Mangina Virus.’
(I’m sure it’s no coincidence that they decided to launch on Veteran’s Day here in the US. A fitting tribute to the Real Men and Women in uniform who take care of business for all of us.)
BEWARE. THIS BRAND AND WEBSITE ISN’T FOR THE FEINT OF HEART. As they proudly declare in their manifesto, this brand isn’t for everyone. Only real men need apply.
A brilliant example of our saying: The greatest danger to a Challenger isn’t Rejection…it’s Indifference! Love him or hate him. It will be hard to ignore the Duke Cannon Supply Co.
And if you’ve ever wondered if you’ve pushed far enough with your brand to get people’s attention — well then, just take a look at the Duke Cannon Supply Co. and you’ll be reminded that someone is always willing to challenge and push a little further.