The Challenger Project

A Beautiful Constraint

Our new book – out now

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‘An amazing book. A well-written, lucid survey of how businesses succeed by figuring out how to use their limitations. A business book that doesn’t read like one. I think these guys nailed it.’

– Dan Wieden, Wieden + Kennedy

The Challenger Project

A place for inspiration, insights and advice

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Many people and brands can say what they are for; an excellent service, quality products, sustainable design etc, but a strong brand really knows its edges. Knowing what it stands against just as strongly as it knows what it believes and represents.

The Slow Journalism Company exists to provide a platform for journalists, writers and researchers to produce quality, considered news journalism in an industry and world that is increasingly being dominated by the white noise of the digital news agenda.


How To Transform Your Limitations Into Advantages

The latest thinking from Adam Morgan & Mark Barden

Hire us to speak at your event

A thought-provoking speech providing simple and practical tools to help almost anyone use constraints as a source of inspiration rather than asphyxiation.


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