Frito Lay Eats Crow
Saw this report on the news this morning…it begs a question for me: Is this ‘navigating by the consumer’ or ...
Projection
Breaking the door
We spoke about breaking the plane a few months ago; about how we can transform people’s relationship with us and ...
Roll On
We got collected in a Rolls Royce after one of our workshop days in Joberg…. You know how it is! ...
Drainspotting… making the everyday interesting
Last month I came across a book signing at the Tate Modern for ‘Drainspotting’ by a Japanese artist named Remo Camerota’s.
A Chopstick Education
A few of us fish were in Joberg last week for a workshop. Lots to tell, but this particular story ...
The Impossible Pyramid
Coke Zero’s product rock is about making the impossible possible e.g. a good tasting zero calorie Coke. One that doesnt ...
challenger lighthouse big ad
A Challenger Event – Liv’s garden – Tonight
Do Not Disturb The Meat
In San Fran last week, Brett and I took some time to explore the farmers markets at the old Ferry ...
Rocking Hand
There was a punk rock music festival in Tompkins Square Park over the weekend. Not exactly my thing, but I ...
Plastic Shirts
Like everyone, Nike is trying to green itself up a little. And it chose the right place to showcase its initiatives. ...
No Skinny Bitches
The sheer scale of everything in NYC is pretty mind blowing. The biggest testament to this is a rice pudding ...
Betel Bar Blackboard
Walked passed this bar last night and saw this sign. Made me want to go in much more than a ...
Research in the bin
Just clearing out the photos from my old phone and enjoying a mini stroll down memory lane. First stop, the ...
Beliefs: Help I need Help – I’m late
We’ve just launched our new topic for the month all about community. But I wrote this post on Friday and ...
A rubbish statement
There are some messages we’ve heard over and over again. So much, in fact, that we’re tired of hearing them ...
new-ad-4
Bloody Binders
Just saw this clever piece of media for German horror channel 13th street. Talk about projecting your identity! Suddenly a ...
Gorgeous Tissues
I didn’t think Kleenex had it in them. In some of their recent packaging, they’ve dropped their name and replaced ...
Moosejaw Madness
I’ve just found out about this company, Moosejaw. It’s an outdoor clothing company and, as they put it “we want ...
Water Monster
I saw this ad for a new water brand when I was strolling around Soho the other day. My first ...
Saying vs. Doing – Make it Visible
I heard something interesting from Richard Madeley. Yes that’s worrying. Anyway its a t-shirt company called Random Acts of Kindness ...
I Agree with A Copper…
I haven’t written anything until now about the leader’s debate last Thursday. I haven’t needed to. Everyone else has. But ...
Walking (barefoot) in their shoes
A great example of the power of Doing (vs. Saying) to inspire a movement and project your beliefs. Tom’s shoes, ...
Saying Authenticity vs. Doing Authenticity
I remember seeing a presentation about the importance of authenticity from an advertising agency in 1987, and coolhunters talking about ...