We've been taking a look at this year's shortlist for the APG awards. Here's of my personal favourites from Challenger charity Depaul.
It was unusual for Jill to wake with such a striking pain behind her left eye. It was 7am on […]
Our first event for start-ups who are looking to think and behave as a Challenger.
Jane ni Dhulchaointigh, founder of Sugru, tells us about the importance of the community behind the product, and how that has helped grow the company.
When thinking up a new product or system or service for your brand, it’s easy to get stuck trying to […]
Continuing our focus on brands to watch in 2013 - meet some friends of the challenger project who will be contributing stories from their regions around the world.
A couple of weeks ago Zoe, Brett and I went along to hear Seth Godin speak about his latest book- […]
What are condoms for? If you ask Durex, they’ll probably tell you that condoms are for sex and that sex […]
Until recently, life in the village of Wonchi, Ethiopia, was undisturbed by the hyperconnected world that you and […]
Amy shares a refreshing response to how small Challengers approach 'the competition'.
Nando’s ads are well known for their controversy – in fact, I’m sure you’ve seen a few, as each new […]
I’ve been following the Biscuiteers ever since I saw a photo of one of their beautiful birthday biscuits on a […]
With a wink, bare-chested babe Anthony flexes his pecs and tells viewers, “You can do this anywhere: on a bed, […]
A mission to change the way we think about meat.
Arguably the most masochistic part of window shopping is the knowledge that you can’t afford it. Nonetheless, I still catch […]