September 2011

Kellogg's Rice Krispies Squares

Don’t be a square

An interesting new TV and print campaign for Kellogg’s Rice Krispies Squares launched recently. It sees the brand tell ridiculous […]

Mark Barden - Mrs Trotters Orchids

Was Carol Bartz fired because she forgot Mrs. Trotter’s orchids?

In 1996, my first client at once-brilliant and now long-gone Black Rocket was a still pre-IPO Yahoo! Heady days. There was much uncertainty about this whole internet thing (one of my partners proclaimed it to be "the next hula-hoop") and our brief was to figure out how to help bring people online and get them to use Yahoo!

New Industrial Humanism

Are conditions right for another industrial revolution? Image: The IPKat   Georgia and I went along to an interesting talk […]

Ben-Newman-ipad

Welcome Home

There’s been a lot of talk around the office about blogging at the moment with the development of the new […]