June 2010

Plastic Shirts

Like everyone, Nike is trying to green itself up a little. And it chose the right place to showcase its initiatives. ...

No Skinny Bitches

The sheer scale of everything in NYC is pretty mind blowing. The biggest testament to this is a rice pudding ...

Absolut Disgrace

Every now and then, we get a harsh reminder of the importance of authenticity.  I stumbled across a particularly harsh ...

Cocktail Crusader

I was walking through Soho on that fateful day where Australia got our asses walloped by Germany. Deep breath, moving ...

See me

There was a piece in The Sunday Times last November about Michael McIntyre, the comedian. He has an interesting metric ...

Chalk the line

As a former cycle junkie, I love bicycle innovations. Especially when they are to do with safety. So it’s no ...

Blinged up water

Next stop on the ghost of camera phone past…New Zealand. I had a project out there last year with our ...

Trash Talk

Just stumbled across this company and am very impressed by what they’re doing. It all started with a question… The ...

Pringles Ace It

Some of the best brands are shamelessly opportunistic. They constantly scan the world around them and look for ways to ...

COMMUNITIES

This month we've been talking about community. What makes it? What breaks it? What it feels like in our local neighbourhoods? What it looks like on the world-wide-web? What meaning it has in life and ...

Common Cause

Liv addresses our current brand obsession with community, explores its real world meaning and learns some lessons for the brand, business and campaign world.